“GPC is just going to be layered in on top of the existing consent-management platform,” Butler said. If a user sends a GPC opt-out request to a website through a browser but then engages with the provider on a different platform or on a system with a different configuration, “it can get legitimately confusing.”

No it doesn’t. I opted out. I never opted back in. Just because I stopped sending you the signal on one device doesn’t mean you get to start tracking me again. Turns out the only solution to your problem is to stop fucking tracking everything everyone is doing.