Yet many people do pay the 145 EUR for Win 11 home in other PC products, not reading the fine print in the few alternative cases where one actually get the option to not get Windows pre-installed. Yes, I know that large producers can get much cheaper licenses, but that doesn’t mean that they don’t charge you big for it anyway, either openly or just hidden in the final price.

Who knows. Their target group is usually perfectly capable of installing an OS themselves. But Framework is also a popular hardware brand among Linux users, because their hardware is already built with Linux in mind. If you look at their forum, it does not feel like everyone is just installing Windows on their hardware.