Yeah, when I take an inventory of the businesses I frequent and follow this train of thought, it ultimately boils down into the line “No ethical consumption under capitalism” I’ve read before.

If it’s a company we’ve heard of, it inevitably has an entire collection of rich psychopaths running and owning it. Local small businesses can be better, or they can be run by hateful bigots and/or small-time psychopaths that charge twice as much.

I just try to find the reasonable balance between trying to reduce harm and not support the worst of the worst, while also participating in society.